I Need to Delegate More

I need to delegate more  How to delegate effectively

“I need to delegate more.”  These are words I hear all the time from business owners. Most of the time they are followed up with the words “but I just don’t know where to start or what to delegate. I just don’t know how to explain what I need”.

The secret to delegation is to start by delegating something that you feel comfortable letting go of.  Usually, this will also be a time-consuming thing that you don’t like doing.  Most people are very keen to delegate things they don’t like.  I know I am.  I cried with happiness the day I took on an accountant for my business.

It’s fine to just offload one thing if that’s all you feel comfortable with.  Most of my clients start out asking me to do just one thing and we move on from there.  If you’d like some ideas for things you might consider delegating, you can find some here.

It is important to choose someone who has the skills you need so if you want someone to create content for your newsletter or blog, check out their writing style on social, on their own blog, and in the emails, they send to you.  Make sure you like that style or, ensure that you are confident that they can emulate your style or the writing style you are looking for.

Even an experienced freelancer needs a steer.  So in this example, you might provide the deadline, the length of the piece, the subject you are looking to cover, and whether you want images to be sourced.  Let them know whether you want to review the draft first (recommended) or whether you want them to just upload the content for you.

Then all you need to do is send it to your person, and keep an eye out for any requests for clarification that they might send to you.

It is worthwhile creating some check-in points and making it clear when these are going to be, particularly on projects that are ongoing.  You are building a working relationship after all and communication is important in any relationship.  Occasionally, misunderstandings occur, particularly when you are busy.  The short message you send on WhatsApp to confirm something can be misinterpreted.  You think you’ve given clear instruction.  Your freelancer thinks they’ve received clear instruction.  But somehow what you thought they were going to do, and what they’ve actually done, isn’t quite the same.

As with any working relationship, you both want the best possible outcome.  You want things how you like them.  Your freelancer definitely wants to deliver what you need.  After all, their business depends on this.

Delegation does take practice.  It’s particularly hard when you are a small business owner as you have so much tied up in that business.  It’s much more personal, isn’t it?  However, delegation is a great way to leverage your time and get help in areas where you have less expertise.  Delegation, done well, is a huge benefit to a business, helping it to move forward, grow and thrive.

If you’d like some help identifying the areas in your business where delegation might help you to move your business forward then get in touch.  

Frog Control in the Office

Once upon a time, on a desk not very far away, A large frog was lurking.

The frog’s owner knew that she needed to eat it, but it was just so big.

It hadn’t been very big when she got it.  In fact, it had seemed manageable.  But like most things, it had grown the longer she had kept it.

She nibbled away at it a couple of times.

Each time, the frog seemed to grow smaller and yet, the very next morning, it had grown again overnight.

This happened several times until the frog grew so large that it took over the desk.

She couldn’t see the desk for the frog.

Her whole day was blighted by the pesky amphibian.

Every day she woke up and she felt that frog, lurking in her office next door.  In the night she was sure she heard it croaking.

Every day she took a nibble at it but the deadline for delivering the frog got shorter, and the creature just got bigger, longer, and, frankly, was beginning to look quite nasty.  She wasn’t at all keen on eating him.  But she’d promised the client she’d deliver, and deliver she must.

The next day, she marched into the office and she got hold of that frog.  She struggled to lift him off the desk.  She struggled to get her mouth around his horrible, scaly leg, but she took a deep breath and bit really, really hard.  She took a really big bite, and she chewed and she chewed.  And then she took another bite.  And another.  And the frog started to look a bit smaller.  She put him down on the desk for a moment to review her progress and realised he had only got two legs now.  He didn’t fill the desk any more.  The sense of achievement outweighed the taste of amphibian.  So, with renewed energy, she bit, and tore and chewed in an effort to get through the task.

But still, the deadline was short and the frog was large.  There was only so much frog that one person could eat in the time available.  So she decided that she had no other option than to find someone who enjoyed eating frogs and delegate some of the work to them.  Quickly she looked up Virtual Assistants on Google and lo, there were several.  Choosing the most qualified in her sector, she quickly engaged her to take control of the parts of the frog she just could not bring herself to eat.

Having delegated part of the task it now seemed much more manageable and she chewed and tore her way through the parts of the frog she still needed to eat whilst her assistant tackled the parts she had been delegated.

Soon the frog was gone.  That last bite tasted almost sweet.   Just in time for the deadline too.

And they both lived happily ever after, working together to deal with the frogs in her business before they became too large to manage.

If you’ve got a frog, try and eat it before it grows too large.

If your frog is already too large, why not delegate some of the work to your local VA.

Jenni: Eating the frogs that others do not have time to digest.  You can contact me here for support with your frog.   HR Support Frogs are a particular speciality.