2017 Review of the Year

Review, 2017, blogging, video, Virtual Assistant, Harrogate

Feels Like The First Time

2017 was the year that JJB Office Services turned one year old and there have been a lot of firsts this year.
First recorded video in June, and more recent, and considerably more nerve-wracking…. My first ever Facebook Live.
I also did my first presentation to a professional audience. I’m not a confident public speaker but I was reasonably happy with my performance and the content was well received. So much so that I’ll be creating a series of blog posts on the subject in the new year at the suggestion of a couple of the audience members.

Although I’ve been blogging about my leisure interests for a number of years I started blogging for business for the first time in 2017 which somehow felt very different.

The top five performing blog posts for 2017 were:

Organisation is at the Heart of Productivity

Is your Email GDPR Compliant?

Running an Effective Meeting

5 Tips for Great Content

Read more in Less Time

By far and away the most popular video was the first one I ever recorded, on GDPR and Email Marketing, which you can watch here:

Computer Love

My tech necessities for 2017 were my transcription software and MS Office. It is tempting to take the Office Suite of products for granted and just talk about shiny new tech. However, without MS Office my job would be literally impossible.

The tech that I’ve really been able to have fun with was Canva (https://www.canva.com) for graphics and photo collages, and Lumen5 for cool videos (https://www.lumen5.com). If you haven’t checked out the Lumen5 videos on my YouTube channel and website then do have a look at them. It’s a great tool to use and the results look so professional.

Goin’ By The Book

Being an avid reader, it is perhaps no surprise that my first year in business included reading a number of business books. My top three from this year were:

  • Business Networking for Dummies by Stefan Thomas.
  • The Success Principles by Jack Canfield.
  • Be A Free Range Human by Marianne Cantwell.

With a Little Help From My Friends

This year I learned a huge amount, some from training courses, but by far the largest amount from the small business community, both locally and further afield, who have been hugely generous with their advice and support. Thank you to every one of you. You all know who you are.

Everything I do…. I do it for you.

No review of the year would be complete without mentioning my lovely, lovely clients. All wonderful to work with and I have been privileged to help and support them in their business journey. I have loved every moment of working for each and every one of them and am looking forward to helping them achieve even more in 2018. I must admit I feel incredibly lucky to be doing what I love, working for myself, and being able to really see the difference I’m making.

4 Reasons to Outsource Your Data Input

data input tips typing copy-typingWe live in an increasingly connected world.  Information is king and a deluge of data arrives every time you pick up your smartphone, look at your computer, or turn on your television.  Businesses handle an increasingly large and diverse quantity of data on a daily basis.  To harness the power of the information you generally need some level of data input support to organise the raw data into a form which can be used to drive your business forward.

 1.   Time is Money

You can ask one of your team to do the data input.  You can even spread the task across the whole team.  However, this takes each team member away from their key business role.  Since time is money, this may delay completion of important, revenue producing tasks and affect your profit margins. Additionally, asking highly paid staff to carry out routine work can make the work very costly on a per hour basis.

2.    Accuracy

Accuracy is totally critical to ensuring your data is reliable and can be used confidently.  Data input tasks need to be completed by someone whose attention to detail and precision is absolutely top notch.   Incorrect data is more than just a nuisance, it can create major problems.  Incorrect contact details may mean your clients do not receive critical information.  Inaccurate costing information can lead to overspending on your projects.  Errors in metrics which you are relying upon to steer your business forward can have a massive impact on your business forecasting.  Business data needs to be reliable.   You don’t have time to double check work to ensure it is correct.

3.    Speed

Fast typing speeds are important, though not at the expense of accuracy.  Using a specialist who can provide both accuracy and speed makes sense.  Information produced will be reliable and able to be used straight away, saving the business money as well as time.

4.    Motivation and Productivity

You can ask your staff to do the data input alongside their main role.  However, frequent requests for staff to complete routine admin and data input when this is not part of their role can reduce staff morale.  Such requests can lead to resentment, lack of motivation and feelings of being undervalued.  At best this could lead to a reduction in productivity, at worst staff may vote with their feet, leaving you with a costly recruitment and onboarding campaign to manage.

For all of these reasons, outsourcing your data entry to an expert makes sound business sense.

What kinds of Data Input can be Outsourced?

Just about any bulk data input can be outsourced.  Contact information is frequently outsourced since it is very time-consuming to collate and keep up to date.  This is one reason why the input of business cards and contact information into Excel for upload into CRM or telemarketing systems is one of my popular services.

If you are considering outsourcing your next data input task, please get in touch with me and I’d be pleased to help.

Six Key Considerations when hiring an Assistant

Six Key Considerations when hiring an Assistant

help assistance virtual assistance assistant lap top transcription writing

So, you are thinking about hiring an assistant.  At least, I am guessing that is why you landed here on my blog.  But you find yourself a bit torn.  A bit unsure.  You know you need some help.  You know you have been spending way too long on your admin.  There have been those comments from family about never seeing you.  And you are always tired.  The admin is starting to feel like a total chore, and it’s getting in the way of your “real” work.  And yet.  You still aren’t sure.  It’s a surprisingly emotive thing, hiring an assistant, isn’t it?

Some common concerns are listed below, together with some ideas that may help you to decide if the time has come to invite an assistant into your business, and if so, how best to do that so that your business gains great value from your investment in an assistant.

1.  Letting Go

Do you feel you should do it all yourself? Or feel you are the only person that can do it right? Yet you still have that sneaky feeling that you do need some help?  If so, you are not alone.  To see if you are ready to take on an assistant, try looking at the areas where you do not feel you have the high-level expertise or the inclination for the task and consider whether you could outsource these areas first.  It is often easier to let go of tasks you dislike or find difficult.

For example, If you aren’t particularly organised, then managing your business documentation may well be a time-consuming chore that in the hands of an expert could take half the time.

2.  How do I know I can Trust my new Assistant?

Are you concerned about letting someone into the business?  Being able to let go of tasks does require trust, but you can build that trust with your assistant by being very clear about what you require of them.  I won’t lie to you.  Trust will take time to develop, but if you are clear about what you need to be done then your assistant will be able to provide the right result in the timescale requested.  I offer a test task to any clients who request it and always suggest something routine which won’t impact on the business itself but will save you some time.  Tasks such as data input of business cards to Excel, transcription, minute-taking or copy-typing are all popular starter or test tasks which can help you assess whether your potential assistant will be discreet, accurate, meet deadlines, and communicate with you effectively.

3.  What tasks can I Outsource?

Well, pretty much anything that needs doing which is not illegal or immoral.   One of the greatest advantages to using a freelance staff is the ability to access a wide range of specialist expertise on a per hour or per project basis.  There are assistants for most tasks, from general VA’s who tackle varied tasks, through to specialist VA’s who tackle areas as diverse as Pinterest, Medical Transcription, HR, Social Media, Marketing, Events and Website Builds.  Whatever you need, there is a VA for it.

4.  Surely a Freelance will be awfully expensive?

If your assistant charges out at less per hour than you do, then you will make money by handing over work to them.  Virtual Assistants vary in cost depending on experience and expertise but remember that your time is money, and every hour you spend on admin is an hour when you aren’t working with your clients.  And of course, there are none of the overheads such as tax, National Insurance, Pension, Holiday pay and so forth to stump up for.  When your VA tells you their hourly rate, that is all included.  There is very little admin involved in working with a VA as well.  Just an invoice at the agreed time, so no messy payroll issues to manage.

5.  How do I know if my assistant will be reliable?

A good Virtual Assistant will be reliable because their business depends on it. We are business owners too, and we understand the critical importance of reliability.  Nevertheless, it is prudent to ask around amongst your business contacts to find out which Virtual Assistants have proven reliable for them.  In addition, most Virtual Assistants will include a testimonial section on their website which will give you an idea not only of their reliability but also of the type of work they have done in the past and their skill set.

6.  How do I find an assistant I will be comfortable working with?  

I won’t lie to you.  It takes time for an assistant to fully integrate into your business and for the relationship to develop to the point where support is completely seamless.  If you have never had an assistant before, it may take you some time to adjust too.  But with clear communication between you, a good assistant will soon understand your way of working and provide the support you need.  Naturally, you will meet with the potential VA’s you are considering, either in person or via Skype/Facetime and during those discussions will gain a fuller understanding of their personality and whether you feel it will complement yours and they will be someone you would be comfortable working with.

Every assistant/business owner relationship is different and both you and your assistant will, if you work at it, create a way that works for you both which supports your business in the way you need.  A good assistant will adjust to how you want to work because we want to make things as easy as possible for you. After all, that’s why we do what we do.

If you feel you may be ready for an assistant, then please get in touch.  You can contact me via any of the methods listed here.

Holidays and Small Business CAN mix

Whilst the long school holidays and warm weather are wonderful, they can create some challenges for small business owners. Staff will want to take holiday.  You want to take holiday.  But the work doesn’t take holidays.  Juggling the needs of family and business can be more difficult than usual, but there are ways to make it work.

“I can’t take a holiday. It just isn’t possible,” cried the small business owner.

Wrong answer. You can’t come up with new ideas, innovative marketing or fresh goals to drive your business forward if you are exhausted. Small business owners tend to work considerably longer hours than the average employee and have a huge level of responsibility. Working extremely long hours over a sustained period can result in reduced productivity, ill health, strained family relationships and burnout. Taking a holiday is an investment in both you and your business. You will return from even a short break, reinvigorated, rested, and ready to hit the ground running.

To keep your business running smoothly whilst you are away, consider the following:

Let clients know ahead of time so that their expectations are managed.

Get your work as up to date as possible before you go. Hand anything that must be completed during your absence to a trusted staff member, or your Virtual Assistant. Or, if you are the only person who can complete the task, renegotiate the deadline with the client.

If you have staff, ensure they are clear on what work needs to be completed in your absence and what the deadlines are.

Have a digital holiday. Don’t check your phone and email constantly. Plan to check once a day at a set time. The evening is often a good time. If you have left staff running the business, let them know when you will be checking in, but tell them to contact you only in an emergency.

Plan Ahead and Work Around

If you can, plan ahead and get as much work done as possible ahead of the holiday period. This allows you to relax during your time off, knowing work is under control. It is a good idea to leave some gaps in the work diary to slot new work and incoming tasks into so you accommodate work without feeling overwhelmed.

Scheduling your social media in advance is a great time saver, ensuring you have an online presence even when you are on holiday.  If you blog or Vlog, perhaps create a couple of extra posts prior to the summer period.   If you don’t have time to create new content over the holiday period, you can use one you have in reserve.  Other options include asking someone to guest blog during the holiday season and asking your Virtual Assistant to research and write posts for you.

Plan your diary well ahead and block out time for both business and family.  Having a plan allows you to feel confident that you will be able to juggle it all successfully.  Putting family time in the diary as though it was a business event makes sure it happens.

Book meetings and appointments well in advance.  Others will be trying to juggle priorities too and may have limited diary slots available as a result.

Having a plan and knowing when things are going to happen can reduce stress and overwhelm.

You could consider a more flexible working pattern on the days you plan to both work and spend time with family.  Everyone is different but one option is working early and late, leaving the middle of the day to spend with family.

If you have staff, you could increase the amount of work you delegate during the summer.  Allowing team members to widen their knowledge of the business will make future delegation easier.

Outsource

If your staff are taking holiday you may need to hire in holiday cover to ensure work continues in their absence.  Local recruitment companies can provide staffing or you can use a freelance with expertise in the area you need to cover.

If you can’t get everything done in your small business using the Plan Ahead, Work Around Method, another option to consider is outsourcing some of the routine admin work to a freelance administrator so that you can spend more of your time on revenue building activities.  Whether you need someone to schedule your social media, update your CRM, or keep on top of the emails, a freelance administrator can take the strain over the summer and is particularly appropriate if you do not have premises as they can work on your tasks from their own home.

If you would like to discuss outsourcing admin tasks so you can spend more time with family this summer, or you are a local business needing on-site admin support, then please get in touch.